For the past year, we have written a lot about supply chain disruptions. If anything, they are worse today than before. We see shortages of staples. Cargo ships backed …
How P&G Plans to Profit in Today’s Economy
Evans on Marketing Consumers and Their Behavior, Global Marketing, Pricing, Product Management, Trends P&G, planning, price, product management, promotion, strategy, Tide 10
Proctor & Gamble is the leading consumer products company in the world. Nonetheless, there are two particular issues with which it must deal: (1) Many of its most popular brands …Read more
P&G Turns to a Former CEO to Right the Ship
Evans on Marketing Global Marketing, Good and Bad Examples of Marketing, Product Management analytics, business model, HBR, Lafley, opportunity, P&G, planning, Rosabeth Ross Kanter
The board of directors at Procter & Gamble (P&G), dissatisfied with the performance of the world’s largest consumer products firm, recently decided to replace its CEO. In doing so, …Read more
What’s Next for Proctor & Gamble?
Is the P&G Innovation Well Running Dry?
For many decades, Procter & Gamble has been the leading consumer products company in the world. (Today, it battles Unilever for global supremacy.) Among P&G’s best-known brands are Bounty, Charmin, …Read more