As reported by eMarketer: “Most businesses have realized that social media users often expect to get responses to customer service queries and complaints through that channel, and according to research …
Read moreBest Inventions of 2012
Time magazine has just released its annual list of the best inventions of the year. For 2012, the magazine cites 25 inventions.
This is one example: “Marcin Jakubowski built a …
Read moreBond Is Back: The Sky Is Falling Off the Charts
Ever since MGM’s financial woes of a few years ago, many observers wondered what would happen to the now 50-year-old James Bond movie franchise.
But, fear not, “Bond, James Bond” …
Read moreGreat Brands — Simple Matters!
Evans on Marketing Global Marketing, Good and Bad Examples of Marketing, Product Management analytics, brand, brand equity, global, popular, product positioning, promotion, simple, success, trends
Look at the chart below to see the ten “simplest” popular brand names according to research by Siegel+Gale.
Click the chart to read a story on the importance of …
Read moreApps Keep on Booming
The overwhelming growth in mobile apps is continuing unabated. And many more apps are ahead. This is changing the face of marketing.
