Crafting an E-Commerce Customer Service Strategy

Earlier this year, we highlighted Adverity’s E-Commerce Analytics Handbook. Throughout this handbook, online customer service is included. Therefore, we now look at crafting an E-commerce customer service strategy.


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Proactive New Strategy for Customer Returns

Yesterday, we highlighted some of the customer returns policies that most annoy shoppers. Now, we examine a proactive new strategy for customer returns.


No-Return Returns: Proactive New Strategy for

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How Aligned Is Chatting Between Brands and Consumers

As we have noted several times, firms typically want to offer a strong customer experience. And some have turned to interactive chat to do so. See, for example, Chatbots

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