Over the last several years, Xerox has dramatically transformed itself from a company reliant on imaging/copying products to a firm that is much diversified:
“Xerox is best known for the …Read more
Are you personalizing your products with customers? If no, it’s time!
As Informatica, a data integration firm, notes:
“Personalization is the next big innovation wave in E-commerce. You need …Read more
As we have written before, millennials represent a very large and distinctive market segment — in the United States and around the world. In setting a brand strategy to …Read more