Improving E-Commerce Results

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Would you be surprised to learn that only a small percentage of E-commerce sites gain any traction at all? Most dwell in obscurity.

Consider these observations from Cent Muruganandam, writing for …

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Using Live Chat Software to Enhance the Online Experience

Evans on Marketing Business-to-Business, Consumers and Their Behavior, Learning How to Blog, Design Web Sites, and Innovate with Mobile Media, Marketing Communications, Online Marketing, Social and Digital Media , , , , , , , , , , , 15

Guest Blogger

Today’s post is by David Campbell, who blogs about customer service trends for ClickDesk live chat and helpdesk software. He is an active freelance writer and his …

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A New Global E-Commerce Slideshow

Evans on Marketing Business Analytics and Marketing Information, Consumers and Their Behavior, Distribution, Global Marketing, Online Marketing, Social and Digital Media , , , , , , , , , , 2

Global E-Commerce is now a massive worldwide phenomenon. There are opportunities virtually everywhere for the smart marketer.

Lee Bogner — E-Commerce Solution Architect at Johnson & Johnson, digital communications leader, …

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Personalize Your Products for Better Customer Relationships

Evans on Marketing Business Analytics and Marketing Information, Consumers and Their Behavior, Marketing Communications, Online Marketing, Product Management, Social and Digital Media , , , , , , , , , , , 2

Are you personalizing your products with customers? If no, it’s time!

As Informatica, a data integration firm, notes:

“Personalization is the next big innovation wave in E-commerce. You need …

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Worldwide B-to-C E-Commerce Reaches $1 Trillion Annually

Evans on Marketing Business Analytics and Marketing Information, Global Marketing, Online Marketing, Trends , , , , , , , , , , , , 3

In 2012, worldwide E-commerce revenues — for business-to-consumer spending — reached $1 trillion for the first time. The number is expected to hit $1.3 trillion during 2013 — with the …

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