For quite a while, many CEOs avoided their own involvement in social media, instead having specified personnel undertake company social media activities. They did not see the benefits of their …Read more
Russell Glass is Head of Products for LinkedIn Marketing Solutions. He was formerly the founder, president, and CEO of Bizo, a B2B audience marketing and data platform. Glass is also …Read more
Since CEOs set the the tone for their companies, their support of social media is essential for success on this platform.
eMarketer notes that: “As social media tear down the …Read more