Nintendo and the Evolving World of Video Gaming

It was less than a decade ago (November 2006) when Nintendo revolutionized the video game marketplace with its interactive — and highly successful — Wii. But, the landscape has gotten

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Marketing Laptops in a Complex Market Space

What is a laptop computer? This used to be a straightforward question to answer: a portable personal computer. But, today the way laptops are marketed and bought is rapidly changing.

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Where Are Future Technology Sales: Hardware Or Software?

Knowledge@Wharton makes a very interesting observation about the future of technology: “In recent weeks, Amazon.com, Microsoft, and Apple have all held splashy events to tout their newest tablets — the

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Best Inventions of 2012

Time magazine has just released its annual list of the best inventions of the year. For 2012, the magazine cites 25 inventions.

This is one example: “Marcin Jakubowski built a

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