How Do Companies Rank on Reputation?

Several companies have taken big hits to their reputations in recent years, including Volkswagen, Sears, Monsanto, and Goldman Sachs. Other companies are rated quite highly, such as Wegmans Food Markets,

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The Impact of Company Ethics on Consumer Behavior

Do consumers really care about whether companies are ethical when they decide to patronize them? Or are other attributes (such as brand loyalty, price, convenience, assortment, etc.) so important to

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