COVID-19 has had a devastating effect on a wide range of industries. Physical retailers have been especially hard hit. Many will not reach their prior revenues for quite a …
Do We ALL Want a Deal
Evans on Marketing Consumers and Their Behavior, Pricing competition, discount, experiential marketing, NRF, shopping 17
Today, we ask: Do We ALL Want a Deal? Research says deal-seeking cuts across shopper demographics. And we want to feel smart. đŸ™‚
In prior posts, we studied:
… Read moreWhat Will You Buy for Mom This Year?
According to the National Retail Federation, as reported by Ana Serafin Smith, Mother’s Day 2017 is expected to generate record revenues for retailers:
“Consumers say they will spend more …
Read moreValentine’s Day Not Only Means Love. It Also Means $$$ for Firms
Evans on Marketing Business Analytics and Marketing Information, Consumers and Their Behavior, Distribution, Good and Bad Examples of Marketing, Marketing Communications, Online Marketing, Pricing, Product Management, Social and Digital Media About.com, customer expectations, experiential marketing, NRF, opportunity, shopping, social media, trends, Valentine's Day 10
The National Retail Federation reports that Valentine’s Day 2016 will generate almost $20 billion in sales: According its “Valentine’s Day Consumer Spending Survey conducted by Prosper Insights and Analytics, 54.8 …
Read moreQuotable Career Tips from Business Leaders
Evans on Marketing Careers, Distribution, Marketing Communications, Product Management, Social and Digital Media, Trends advice, career, job, leadership, NRF, opportunity, quotes, success, tips, trust 4
Do you want to be a better leader? If yes, take a look at these leadership tips in the form of quotes by prominent executives as compiled by the National …
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