TIAA-CREF, the full-service investment firm that manages nearly $835 billion in assets, recently produced a series of short videos about the year ahead (2016) featuring its Chief Economist Tim Hopper. …
Read moreBest Books of 2015 for Entrepreneurs
Thinking of a starting a new business? If the answer is yes, then you need the best information and advice possible. And there are a lot of excellent books out …
Read moreWhat Do Americans Shoplift Most Often?
Evans on Marketing Business Analytics and Marketing Information, Consumers and Their Behavior, Distribution, Global Marketing, Good and Bad Examples of Marketing, Privacy, Identity Theft, and Ethical Issues, Trends bad behavior, information, promotion, shoplifting, theft, trends, trust, Wall Street Journal, YouTube 15
Shoplifting in retail stores accounts for billions and billions of dollars around the globe. In the United States alone, annual shoplifting losses amount to $13+ billion.
Take a look at …
Read moreWhy Is the Management of Big Data So Difficult?
Evans on Marketing Business Analytics and Marketing Information, Trends 2nd Watch, analytics, big data, business model, CA Technologies, eMarketer, information, trends, Vanson Bourne 4
Using Database Marketing to Target Loyal Customers: A Small Business Guide
by Joel R. Evans and Barry Berman
As we noted last month, too many firms concentrate on how to woo new customers and do not pay enough attention to what …
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