As Kevin Allen writes for PR Daily: “It seems like every day we could report on another PR crisis hitting some unfortunate brand. But what’s the real effect of these …
Read moreSocial Media: The Best and the Worst
Evans on Marketing Good and Bad Examples of Marketing, Online Marketing, Privacy, Identity Theft, and Ethical Issues, Social and Digital Media analytics, bad behavior, best, business model, competition, customer expectations, experiential marketing, Facebook, good manners, Google, infographic, planning, privacy, social media, trust, worst 2
Take a look at this infographic about the best and worst of social media in 2012 from mba-in-marketing.com.
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Read moreToday’s Companies Can’t Buy Customer Likes
Evans on Marketing Consumers and Their Behavior, Good and Bad Examples of Marketing, Marketing Communications, Online Marketing, Privacy, Identity Theft, and Ethical Issues, Social and Digital Media, Trends advertising, bad behavior, Bob Garfield, Can't Buy Me Like, customer expectations, customer satisfaction, experiential marketing, good manners, Jeff Levy, opportunity, promotion, social media, trends, trust 2
In their new book Can’t Buy Me Like: How Authentic Customer Connections Drive Superior Results, Bob Garfield and Doug Levy note that: “This is the Relationship Era, the first …
Read moreNYC Beverage Law Overturned
As we blogged earlier today, a new beverage law for New York City was scheduled to go into effect tomorrow. But, at the last minute, a NY State Supreme …
Read moreNew Beverage Rules Can Be Confusing — To Retailers and Their Customers
Retailers must deal with a wide range of regulations — from zoning laws that restrict hours of operation to minimum wage laws to price advertising laws. Many times, the rules …
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