Want to learn more about marketing metrics? If yes, check out this 70-page report from Marketo, which specializes in marketing automation and sales effectiveness software.
…
Read moreexploreB2B has published an excellent article on content marketing online, including business-to-business marketing.
Click the infographic to access the full report.
…
Read more_________________
Many firms are actively involved on Twitter and Facebook, but not adequately studying the return on investment (ROI) from their investments at the these social …
Read moreYou know you are great. Your family knows you are great. Your friends know you are great. But how do you get potential employers to think you are great? How …
Read moreB-to-B Web site visibility and analytics have not received the same attention as with B-to-C sites. However, it is equally important.
As Richard H. Levey writes for Multichannel Merchant: …
Read more