As we reported last year, Advertising Age annually examines the top employers in marketing. Below, look at Ad Age’s best places to work in 2022.
Marketers Ramping Up Use of NFTs
In early 2021, we first discussed NFTs (non-fungible tokens) as collectibles. In the months since then, we have seen marketers ramping up use of NFTs in their marketing …
Has Holiday Advertising 2021 Started Too Early?
Evans on Marketing Distribution, Marketing Communications, Social and Digital Media, Trends Ad Age, customer satisfaction, holiday advertising, holiday promotions, promotion 1
This week, we begin our in-depth coverage of holiday shopping from both consumer and business perspectives. Already, we see significant holiday advertising. As well as revamped sales tactics such as …
Read more2020 Advertising Age Best Marketers of the Year
It’s the time of the year for many “best” lists to come out. Today, we look at the 2020 Advertising Age best marketers of the year list.
This post is …
Read moreReturn on Emotion
Another new concept for us to consider: return on emotion. It’s a marketers’ tool. And recognizes the value of measuring their impact on psychological feelings..
Before reading below, take …
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