The income of the U.S. middle class is still among the world leaders — but the lead is narrowing.
According to, David Leonhardt and Kevin Quealy, reporting for the New …
Read moreAlthough this is the era of huge retailers, many shoppers still like patronizing small companies — even though large firms account for most retail sales revenues.
As reported by eMarketer:…
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There are many different reasons why consumers buy specific car types and models — even in the United States. But, how different are purchase motivations around the world?
To …
Read moreA clear , desirable, and distinctive product/brand positioning message is essential for companies to be successful in today’s competitive marketplace.
What is sometimes under-appreciated is how crucial the corporate culture …
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