Late last month, we wrote about gearing up for the forthcoming holiday shopping season. While doing so, it is imperative to gauge consumer sentiment in 2020.
Even in September …
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Late last month, we wrote about gearing up for the forthcoming holiday shopping season. While doing so, it is imperative to gauge consumer sentiment in 2020.
Even in September …
Read more
In January 2020, we wrote about the continuing pink tax for women. The result of them paying more than men for very similar products. Today, we should not underestimate …
With today’s post, we wrap up this week’s 4-part series on sustainability. We call it sustainability and brand trust.
In order, these were the other posts:
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As a rule, in marketing, applying superior market segmentation strategies represents a key to success. Therefore, when we look at the present and to the future, understanding the US Latin …
As we are learning each day, marketing sustainability pays off. In the past, that was not always true. For two reasons. Firstly, many people thought sustainability was just marketing …