Iconic PR Campaigns Over the Decades

Evans on Marketing Consumers and Their Behavior, Good and Bad Examples of Marketing, Marketing Communications, Online Marketing, Social and Digital Media, Sports and Entertainment Marketing , , , , , , , 13

As we know, public relations activities and media have changed over the decades.

Consider these observations from the Fusion 360 agency:

“Public relations firms and — in many instances, …

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Are Marketers Story Tellers Or Scientists?

Evans on Marketing Business Analytics and Marketing Information, Consumers and Their Behavior, Good and Bad Examples of Marketing, Marketing Communications, Social and Digital Media , , , , , , , , , 13

This is any interesting question, as there are three possible answers: both (the most widely held view), story tellers, or scientists.

With this in mind, check out the YouTube video …

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What’s Going to Be Hot at the Super Bowl? In Terms of Ads of Course

Evans on Marketing Good and Bad Examples of Marketing, Marketing Communications, Online Marketing, Social and Digital Media, Sports and Entertainment Marketing , , , , , , 8

Over the last several years, companies have become much more proactive about releasing buzz-worthy ads before the game and maximizing the online excitement, typically via YouTube.

So, what are going …

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