A Video Look at What’s Hot in Tech Marketing

According to a Tech Marketing Priorities study by IDG Research, “native advertising, social media, and video are what’s ‘hot’ in marketing today. Find out what areas marketers will be spending their marketing dollars over the next 12+ months. This IDG Research survey was conducted of global senior tech marketing leaders providing insights into key marketing […]

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Are Marketers Story Tellers Or Scientists?

This is any interesting question, as there are three possible answers: both (the most widely held view), story tellers, or scientists. With this in mind, check out the YouTube video below by IDG Knowledge Hub: “According to this 2014 Tech Marketing Priorities study by IDG Research, a successful marketer needs to be the proper balance […]

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