Public Wi-Fi: Popular, But Not Secure

Evans on Marketing Business Analytics and Marketing Information, Business-to-Business, Consumers and Their Behavior, Distribution, Good and Bad Examples of Marketing, Privacy, Identity Theft, and Ethical Issues, Social and Digital Media, Trends , , , , , , , , , , 14

Have you ever used free public Wi-Fi at the airport, Starbucks, Panera Bread, or other unsecured venues?  Is it safe from hacking, identity theft, and other invasions of privacy? No!! …

Read more

Your Text Messages ARE Being Spammed

Evans on Marketing Business Analytics and Marketing Information, Consumers and Their Behavior, Global Marketing, Marketing Communications, Online Marketing, Privacy, Identity Theft, and Ethical Issues, Social and Digital Media, Trends , , , , , , , , , , 11

If you are under the impression that spamming is confined to the Web and E-mail, you are wrong. Very wrong! According to recent research, text spamming is now a big …

Read more

Are YOU Buying the Right for Gas for Your Vehicle?

Evans on Marketing Business Analytics and Marketing Information, Consumers and Their Behavior, Distribution, Good and Bad Examples of Marketing, Marketing Communications, Pricing, Privacy, Identity Theft, and Ethical Issues , , , , , , , , 9

What factors do you consider when buying gas for your vehicle? Octane rating, emissions, brand name, price? Do you believe that there are differences in gasoline? The correct answer is …

Read more

Americans Don’t Trust Mass Media

Evans on Marketing Business Analytics and Marketing Information, Consumers and Their Behavior, Privacy, Identity Theft, and Ethical Issues, Social and Digital Media, Trends , , , , , , , , , 10

Yes, the mass media have been criticized in many quarters for their coverage of the 2016 presidential campaign. But the issue of trust goes far beyond political coverage. It deals …

Read more
1 … 10 11 12 … 26