About a month ago, we wrote about how to avoid being scammed. Here, we examine other questionable marketing tricks for consumers to beware.
Influencer marketing is a BIG deal today. With influencer marketing, we target well-known individuals. Their effect on the purchase decision is significant for some consumers (followers). Because of some …Read more
The complexities and variability of airfares can be disconcerting even to the most patient people. Two recent articles appearing in the Wall Street Journal illustrate the situation. The second article …Read more