In October 2017, we talked about Ikea’s introduction of pet furniture. And we looked at its clever ad campaign. As part of our Ikea discussion, we showed a YouTube …
Read moreB2B Content Marketing: 2014 Benchmarks
Starfleet Media recently conducted a study on content marketing — The 2014 Benchmark Report on B2B Content Marketing and Lead Generation:
“While there was already good research out there …
Read moreB2B Content Marketing in North America
Evans on Marketing Business-to-Business, Social and Digital Media, Trends analytics, B to B, B2B, content, Content Marketing Institute, infographic, marketing, MarketingProfs, Marketo, social media 1