Connected Vehicles Generate BIG Data

This post is a follow-up to yesterday’s. ___________________________________________________________ As we know, the auto industry is in the midst of a major technological revolution. Although self-driving vehicles have garnered a huge amount of attention, “connected” vehicles will also have an enormous impact on marketing. Why? From the consumer’s point of view, connectivity means better Bluetooth interactivity, […]

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Will the Volt Get a Jolt?

Thus far, General Motors’ electric Chevy Volt has been an under performer — except in the eyes of General Motors. Take a look at this video interview with GM CEO Dan Akerson, who has high expectations for the future role and success of the Volt. What do YOU think?    

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Don’t Look Now: A Car That Tweets

¬†Photo by Tesla Motors.¬† Click on the image for the story As reported by Mike Ramsey of the Wall Street Journal, “Undaunted by fear of safety regulations, auto makers are piling new technologies into their vehicles: everything from 17-inch dashboard screens to services that check Facebook and buy movie tickets. Tesla Motors’ Model S electric […]

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