A Better Way to Design and Market Products

 
Today, more consumers than ever are interested in their health. As a result, firms need a better way to design and market products.

To begin, check out these articles:

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Influencer Marketing: Coming of Age

One of our most popular emerging concepts is “influencer marketing.” What is it and how should it be used?

Consider these observations by Lee Oden (CEO of TopRank Marketing)

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