According to Mike Volpe, writing for MarketProfs, there are “Three Deadly Reasons Most Web Sites Fail”:
- “Most Web sites act like an online brochure instead of a thought-leadership resource.”
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“Most
The JWT Intelligence 2013 Global Anxiety Report
Last month, we posted a video about consumer anxiety around the globe.
Now, JWT Intelligence has published a report titled AnxietyIndex 2013 Global Report: “In the latest installment of …
Read moreHow Many Resumes Do You Need?
In today’s highly competitive job marketplace, the answer to this question should almost never be one — unless you find the same exact job descriptions listed for multiple openings. Resumes …
Read moreSteve Case: A Comeback from the “Worst Merger Ever”
Evans on Marketing Careers, Good and Bad Examples of Marketing, Online Marketing, Product Management AOL, bad behavior, career, comeback, merger, opportunity, promotion, Steve Case, Time Warner, trends, trust, worst 3
How about this interesting timeline?
CNN report from January 2000: “In a stunning development, America Online Inc. announced plans to acquire Time Warner Inc. for roughly $182 billion in …
Read moreThe Changing Media Mix for Advertising — Through 2017
Evans on Marketing Marketing Communications, Social and Digital Media, Trends advertising, customer expectations, digital, eMarketer, promotion, trends 1
We all know that advertising expenditures by media have been — and will continue to — change.
Two interesting conclusions can be drawn from new research on the U.S. marketplace …
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