We just prepared a slide show for our Hofstra University Zarb School of Business students titled “A Slide Show – Your Professors Miss You,” during this time of no campus …Read more
Bye 2017, Hello 2018: Live Life Every Day
With the end of 2017, let’s say: Bye 2017, Hello 2018: Live Life Every Day. As I noted last year, this represents a meaningful post for me. And a …Read more
Hofstra Marketing: Exciting Times Ahead
The The Hofstra University Zarb School of Business at Hofstra University will be opening its new state-of-the-art building in fall 2018. The School’s Department of Marketing and International Business is …Read more
Congratulations Hofstra Marketing
The Marketing Faculty in the Zarb School of Business at Hofstra University is proud that our programs are included in TWO new 2017 rankings by College Choice, which “is …Read more
Rogue One Is Finally Here!
Evans on Marketing Business Analytics and Marketing Information, Consumers and Their Behavior, Distribution, Global Marketing, Marketing Communications, Product Management, Social and Digital Media, Sports and Entertainment Marketing, Trends business model, customer expectations, customer satisfaction, entertainment marketing, experiential marketing, Hofstra University, joel evans, opportunity, planning, promotion, radio interview, Rogue One, social media, Star Wars, success, tie-ins, total revenue, Zarb School 9
Professor Evans recently did a radio interview following up on our prior post on Rogue One.
Click to listen to that interview.