Last week, we set the stage for Super Bowl LIV advertising. Because of the spending dollars and the scope of Super Bowl advertising, we divide our analytical discussion into …
Marketing High-End Sneakers
In 1984, Nike revolutionized the sneaker market with the first Air Jordan. In its marketing high-end sneakers, Nike blew away the competition. Since then, prices have risen dramatically. After a …
Who Drives Amazon’s Retail Revenues
Evans on Marketing Business-to-Business, Consumers and Their Behavior, Distribution, Online Marketing, Trends Amazon, Business Insider, e-commerce, third-party sellers
As CNBC notes: By the end of 2019, Amazon should account for 52.4 percent of E-commerce in the U.S.. Up from 48 percent in 2018, according to data from eMarketer. …
Do YOU Know What 5G Is?
Porsche Is Going Electric
As we noted before, electric cars are in a strong growth pattern. For example, see these two posts. Electric Cars Are Booming Worldwide. And What Countries Lead in Electric …