Yesterday, we highlighted some of the customer returns policies that most annoy shoppers. Now, we examine a proactive new strategy for customer returns.
Be Resolute in Your 2021 Resolutions
Evans on Marketing Careers, Consumers and Their Behavior, Social and Digital Media, Trends Business Insider, experiential marketing, planning, resolutions, Thrive Global, tips
Several times last year, we wrote about personal enhancement during the COVID-19 pandemic. As we know, heading into 2021, the pandemic rages on. Thus, you must be resolute in …
Amazon Prime Days 2020
Due to the COVID-19 pandemic, Amazon Prime Days 2020 are underway today and tomorrow. October 13 and 14. Originally scheduled for one day in July, Amazon moved the event. …
2020 Technology Predictions
With this post, we continue our coverage of key trends. Today, we consider 2020 technology predictions from Business Insider Intelligence.
The discussion complements our tech-oriented review of The State of …
Read moreAssessing the Super Bowl of Advertising — Part One
Last week, we set the stage for Super Bowl LIV advertising. Because of the spending dollars and the scope of Super Bowl advertising, we divide our analytical discussion into …