As we have reported before, influencer marketing is growing in popularity. Thereby, enhancing relationships among companies, influencers, and customers. This means certain celebrity influencers make big bucks on Instagram.…
New FCC Rules in the Fight Against Robocalls
Evans on Marketing Business Analytics and Marketing Information, Consumers and Their Behavior, Distribution, Good and Bad Examples of Marketing, Marketing Communications, Privacy, Identity Theft, and Ethical Issues, Technology and Marketing bad behavior, customer expectations, FCC, Robocall Mitigation Database, robocalls, STIR/SHAKEN caller ID authentication, trust, video
Since we last wrote about robocalls two years ago, the situation has only gotten worse. Both legitimate marketers and consumers are fed up. And they want more action to …
Read moreSing Nightbirde Sing
Today, we offer a special post. Related to both marketing and to health. In particular, cancer, a topic dear to my heart. As a fortunate survivor. We look at Sing …
Read moreHandling Our Online Privacy Better
Evans on Marketing Business Analytics and Marketing Information, Business-to-Business, Careers, Consumers and Their Behavior, Good and Bad Examples of Marketing, Marketing Communications, Online Marketing, Privacy, Identity Theft, and Ethical Issues, Social and Digital Media, Trends experiential marketing, good manners, privacy, tips, trust, Wall Street Journal
Through the years, we have written about privacy issues more than 100 times. Involving both B2C and B2B situations. And we know that matters keep getting worse. Yes, the …