Last year, the Advertising Age 2020 Leading National Advertisers report indicated the problems the industry faced due to the pandemic. Thankfully, the Leading National Advertisers 2021 report is much stronger.…
Read moreWhat Types of Videos Rule on YouTube
Evans on Marketing Business Analytics and Marketing Information, Global Marketing, Marketing Communications, Online Marketing, Social and Digital Media, Sports and Entertainment Marketing business model, customer expectations, experiential marketing, infographic, MediaKIx, opportunity, video, YouTube
Consider these current YouTube facts: 300 hours of video uploaded every minute! Almost 5 billion videos watched every single day. And over 30 million visitors per day. Today, …
Travel and Tourism Is Bouncing Back in 2021
After a tough year due to COVID-19, travel and tourism Is bouncing back in 2021. As Euromonitor forecasts, the global economy will continue improving this year, after a real …
Read moreImprove Your Work-from-Home Productivity
Since the start of the COVID-19 pandemic, we have published dozens of posts on remote work. A strong level of such work remains and will continue into the future. …
Why Consumers Cancel Companies
As we know, customer satisfaction/dissatisfaction plays a huge role in repeat purchase behavior. But a central question continues to be why consumers cancel companies,