As we noted earlier this week (see 1, 2), disrupting an industry can be quite impactful. But, will foldable smartphones be a game changer? Or another fad …
Mobile Ads Keep on Booming in 2018
In 2015, we wrote about how Mobile Internet Advertising Was Booming. What’s happened since then? In today’s post, we examine how mobile ads keep on booming in 2018.
The …
Read moreWhat Is Next for Smartphones
Last year marked the 10th anniversary of the iPhone. As we know, over this time, the smartphone has certainly evolved. And revolutionized the way we communicate, shop, use social …
Read moreYour Text Messages ARE Being Spammed
Evans on Marketing Business Analytics and Marketing Information, Consumers and Their Behavior, Global Marketing, Marketing Communications, Online Marketing, Privacy, Identity Theft, and Ethical Issues, Social and Digital Media, Trends bad behavior, CLX Communications, customer expectations, eMarketer, ethics, Mobile Ecosystem Forum, smartphone, SMS, spam, text message, trust 11
If you are under the impression that spamming is confined to the Web and E-mail, you are wrong. Very wrong! According to recent research, text spamming is now a big …
Read moreSmartphone Use Still Growing
Evans on Marketing Business Analytics and Marketing Information, Consumers and Their Behavior, Distribution, Marketing Communications, Product Management, Social and Digital Media, Technology and Marketing apps, comScore, customer expectations, customer satisfaction, experiential marketing, mobile media, opportunity, smartphone, social media 8