Snap Inc. is a U.S.-based technology and social media company that was started in 2011 .Products include the popular Snapchat app and Spectacles eye wear; it also owns the…
Read more
Evans on Marketing Business Analytics and Marketing Information, Business-to-Business, Consumers and Their Behavior, Distribution, Global Marketing, Marketing Communications, Online Marketing, Product Management, Social and Digital Media, Sports and Entertainment Marketing, Trends analytics, app, Bitmoji, business model, customer expectations, emoji, eyewear, IPO, Snap, Snapchat, Spectacles, stock price
Etsy: A Pioneering B Corporation
Evans on Marketing Consumers and Their Behavior, Distribution, Good and Bad Examples of Marketing, Marketing Communications, Online Marketing, Privacy, Identity Theft, and Ethical Issues, Social and Digital Media B corporation, customer expectations, ethics, Etsy, IPO, NBR, social responsibility, trust, video 15
Twitter Going Public
Evans on Marketing Marketing Communications, Online Marketing, Social and Digital Media Biz Stone, entrepreneur, experiential marketing, IPO, opportunity, planning, social media, Twitter 8
Twitter has just announced that it will be undertaking an IPO (initial public offering) in the near future. Here’s the full announcement (as a tweet, of course), in less than …
Read moreWhat Now for Facebook?
Evans on Marketing Online Marketing, Social and Digital Media, Trends business model, Facebook, IPO, social media, stock price
I hate to keep piling on (see, for example: http://evansonmarketing.com/2012/07/28/the-weak-financial-performance-of-social-media-no-surprise), but today’s Facebook news continues to be a downer. Now, that many previously-restricted shares are eligible to be sold …
Read moreFB IPO Day Is Here: Is Zuckerberg a Genius?
Evans on Marketing Online Marketing, Social and Digital Media Facebook, IPO, social media, stock price 1
Is Facebook a fad or the real deal (pun intended)? Today, FB is going to launch its IPO with a total market capitalization of more than $100 billion dollars. Among other …
Read more