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Tag: <span>celebrity</span>

A Fun Quiz on Role Models

October 31, 2014 Evans on Marketing Careers, Sports and Entertainment Marketing career, Careerealism, celebrity, entertainment marketing, opportunity, planning, role model, self assessment, self branding, slideshow, tips 2

Enjoy this quiz from Careerealism. Although it’s tongue-in-cheek, there are some good lessons to be learned. 🙂
 

 …

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Memorabilia Sells — Sometimes for a Lot!!

September 9, 2012 Evans on Marketing Good and Bad Examples of Marketing, Pricing, Product Management auction, celebrity, collectible, memorabilia, NFL, online shopping, opportunity, social media, sports 1

Yes, we love celebrities, our sports teams, and nostalgia. As a result (and aided by the Web), collectibles have become big sellers. And auctions can real pump up the prices …

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Do Celebrity Endorsements Work?

August 3, 2012 Evans on Marketing Marketing Communications, Social and Digital Media, Sports and Entertainment Marketing, Trends advertising, celebrity, endorsement, promotion, social media, Twitter, YouTube

We know that companies often pay celebrities (even minor ones) to endorse their products. This has gone on for decades with the mainstream media, and now this practice is hitting …

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