Self-Branding for Professional Success: An In-Depth Discussion

Want to learn more about branding and its features—including the evolution of branding and brand positioning? Want to learn more about how to create and nurture your own self-brand to enhance your professional growth opportunities? If you answer yes to either question, then this article is “must reading.” The first part of the article (pages […]

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A Personalized Self-Assessment Infographic

As we approach the end of 2016, we are going to present some of the most popular of the nearly 1,500 posts that have appeared on Evans on Marketing. Today, we cover personal self-assessment. _______________ No matter the stage in your career (or life), it is imperative that you regularly do a self-assessment. In the […]

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Self-Branding Across Roles and Life Stages: Part 3

Recently, Zarb School of Business Distinguished Professor Joel Evans of Hofstra University did an extended radio interview with Suzanne Phillips, Psy.D. on self-branding from different perspectives and across our diverse roles. Self-branding — how we see ourselves and how we want to be perceived by others — is a key to long-term personal and career […]

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Self-Branding Across Roles and Life Stages: Part 2

Recently, Zarb School of Business Distinguished Professor Joel Evans of Hofstra University did an extended radio interview with Suzanne Phillips, Psy.D. on self-branding from different perspectives and across our diverse roles. Self-branding — how we see ourselves and how we want to be perceived by others — is a key to long-term personal and career […]

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Self-Branding Across Roles and Life Stages: Part 1

Recently, Zarb School of Business Distinguished Professor Joel Evans of Hofstra University did an extended radio interview with Suzanne Phillips, Psy.D. on self-branding from different perspectives and across our diverse roles. Self-branding — how we see ourselves and how we want to be perceived by others — is a key to long-term personal and career […]

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Self-Branding Across Roles and Life Stages: Overview

Recently, Zarb School of Business Distinguished Professor Joel Evans of Hofstra University did an extended radio interview with Suzanne Phillips, Psy.D. on self-branding from different perspectives and across our diverse roles. Self-branding — how we see ourselves and how we want to be perceived by others — is a key to long-term personal and career […]

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What’s Your “Dream Career”? Try These Personality Quizzes

Some of us know what our “dream career” is, while others are unsure. As Ashley Macey writes for Brit + Co (a new media and commerce company that enables creativity through inspirational content, online classes, and do-it-yourself kits): “Finding a job that has everything you’re looking for isn’t quite as simple as the movies make it […]

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