As we further embark on 2022, let’s look at the state of marketing in 2022. This is a good companion piece to our 2020 post on Projecting Scenarios in …
Projecting Scenarios in a COVID-19 World
This is quite challenging: Projecting Scenarios in a COVID-19 World. We still have so much to learn with regard to health issues, social protocols, the economy, travel, and more. With …
Measuring and Enhancing Customer Satisfaction
Without consistently high customer satisfaction rates, long-term success is almost impossible to achieve. Thus, measuring and enhancing customer satisfaction are critical.
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… Read moreState of Marketing Today – Salesforce Study
As we know, marketing is always evolving. And this is due to the Internet, social media, smarter shoppers, etc. With that in mind, let’s consider the state of marketing today …
Read moreDo Better in Budgeting for Social Media Marketing
Yesterday, we posted about social media analytics. Today, we address budgeting issues related to social media marketing.
As the following infographic from Salesforce indicates, there are several factors …
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