Companies don’t just battle about ownership rights over certain inventions and new technologies (such as Waymo vs. Uber), they also engage in litigation over ownership of trademarks such as logos. One current example is PayPal’s suit vs. Pandora over the use of a stylized P. [To access a copy of the lawsuit, click here]. As […]
Read moreA PayPal/Pandora Logo Battle
Evans on Marketing Consumers and Their Behavior, Marketing Communications, Product Management lawsuit, logo, Pandors, PayPal