How Brands Can Incentivize Our Good Behavior

Evans on Marketing Consumers and Their Behavior, Global Marketing, Good and Bad Examples of Marketing, Online Marketing, Product Management, Social and Digital Media, Sports and Entertainment Marketing, Trends , , , , , , , , ,

Leading companies such as Nike and IBM (yes, Nike does a lot of good stuff too, besides selling pricey sneakers 🙂 ) have recently developed marketing campaigns specifically intended to …

Read more