Despite its volatile valuation from day to day, cryptocurrency is being accepted as currency by more third parties. As a result, let us look at consumer shopping interest in cryptocurrency. …
Read moreProximity Mobile Payments Come of Age
As defined below, such payment systems combine in-store shopping with mobile payments. In recent years, the use of these systems has become more mainstream. As proximity mobile payments come …
Comparing Social Commerce and E-Commerce
With the growing advertising prowess of social platforms, marketing communications have dramatically evolved. Hence, today’s topic. Comparing social commerce and E-commerce.
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Read moreBurger King Looking to Keep It More Real
Evans on Marketing Consumers and Their Behavior, Distribution, Good and Bad Examples of Marketing, Health, Marketing Communications, Product Management, Social and Digital Media, Sports and Entertainment Marketing artificial ingredients, Burger King, business model, competition, customer expectations, experiential marketing, Keep It Real Meals, MarketWatch, opportunity, planning
Curious about this title? “Burger King Looking to Keep It More Real.” Well, it refers to the fast-food chain’s newest attempt to present itself as healthier to consumers. Building …
Early Shopping Insights for the 2021 Holiday Season
Evans on Marketing Business Analytics and Marketing Information, Consumers and Their Behavior, Distribution, Good and Bad Examples of Marketing, Marketing Communications, Online Marketing, Social and Digital Media Banana Republic, Boston Red Sox, eMarketer, Guitar Center, holiday 2021, Norwegian Cruise Line 1
We have published more than 100 stories about various aspects of holiday shopping. Now, we look at early shopping insights for the 2021 holiday season.