In EOM, we have noted the growing importance of artificial intelligence for marketers. For example, see these two posts. How Marketers Use Artificial Intelligence and Applying Artificial Intelligence. To build …
Today, we continue our recycling discussion from earlier this week. Click here. Yet, many firms are trying harder. And despite the company name, Nothing New really is an innovator.
Indeed, the auto industry has been dominated by men. But there have been female automotive pioneers for quite a while. Indeed, General Motors’ current CEO is Mary Barra. Click the …
What is an industry disruptor? As defined by Wikipedia: “In business, a disruptive innovation is an innovation that creates a new market and value network. And it eventually disrupts …
