Product Management: A HIGHLY Rated Career Track

One marketing career track — in product management — is gaining popularity at many MBA/MS programs (including the graduate course in product innovation and management at Hofstra’s Zarb School of Business). Recently, Lindsay Graham — for the Wall Street Journal — wrote “Coveted Job Title for MBA.s: Product Manager.” Consider this from Graham’s article: “So […]

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Do You Want a Career in Product Management?

If you are interested in a product management, a great resource is Pragmatic Marketing’s Annual Product Management and Marketing Survey: “Every year, Pragmatic Marketing conducts a comprehensive survey of product management and marketing professionals. Our objective is both to keep a finger on the pulse of this rapidly evolving area of technology companies and to […]

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