Evans on Marketing Hits 2500 Posts

When we began this blog in May 2012, we had no idea where we would be in August 2021. Certainly, there was no expectation that this blog would reach its

Read more

What Is Next for Remote Work

 
In May, we examined Would You Give Up a Raise to Work at Home? Many said yes even then. Before the Delta variant exploded in the U.S. With many

Read more

Crafting an E-Commerce Customer Service Strategy

Earlier this year, we highlighted Adverity’s E-Commerce Analytics Handbook. Throughout this handbook, online customer service is included. Therefore, we now look at crafting an E-commerce customer service strategy.

 …

Read more

How and Why We Are Tracked Online

 
Over the years, we have written about privacy issues roughly 400 times. As we continue noting, things keep getting worse. Not better. Thus, we look at how and why

Read more