As we know, advertising media platforms keep evolving. Today, we look at 2019 advertising trends. And the continuing decline of traditional media. But, we still need to continue to be …
Getting Great Online Customer Reviews
For the huge number of firms using digital media, getting great online customer reviews is a must. And this post addresses that topic.
These prior posts relate to today’s topic:…
Read moreInfographic: Fighting Against Data Breaches
As many companies know, cybercrime continues to be an epidemic. And each time a type of breach is fixed, a new one pops up. Thus, the topic of today’s post …
Read moreHow Credible/Authentic is Your Web Site Perceived?
Evans on Marketing Consumers and Their Behavior, Good and Bad Examples of Marketing, Learning How to Blog, Design Web Sites, and Innovate with Mobile Media, Marketing Communications, Social and Digital Media authenticity, Business 2 Community, Content Ranked, credibility, customer expectations, infographic 1
Why do most people trust those whom they know and .org Web sites more than mass media and .com Web sites? In a word: credibility (authenticity) — people’s trust is …
Read moreEnhance Your Career Credentials
Evans on Marketing Business-to-Business, Careers, Learning How to Blog, Design Web Sites, and Innovate with Mobile Media, Marketing Communications, Online Marketing, Trends blog, Business 2 Community, career, customer expectations, opportunity, planning, promotion, publish, social media, tips, trends 13
I regularly ask my undergraduate and graduate students: Why should an employer want to hire YOU? What can YOU offer that is distinctive?
One good way to answer to these …
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