March 2012

The Rise of the Citizen Influencer

March 28, 2012 Evans on Marketing Consumers and Their Behavior, Product Management, Social and Digital Media, Sports and Entertainment Marketing customer expectations, Facebook, privacy, social media, trust, Twitter

“If you haven’t heard of Klout and the emerging field of social influence measurement, you probably will soon as these measures wind their way into mainstream life. If you’re active …

Drowning in E-mail, Photos, Files? Hoarding Goes Digital

March 27, 2012 Evans on Marketing Technology and Marketing information overload, technology, trends

Click the image for the full story from the Wall Street Journal

How much do YOU hoard?…

Key Factors to Consider When Going Global with Your E-Commerce Initiatives

March 26, 2012 Evans on Marketing Business Analytics and Marketing Information, Global Marketing Bridgeline Digital, global, online shopping, opportunity, tips

The the image for the full report

As Bridgeline Digital puts it: “E-Commerce is both the vehicle that has accelerated the creation and exponential growth of the largest marketplace …

Secrets to Closing the Sale before the Customer Checks Out of Your Web Site

March 26, 2012 Evans on Marketing Consumers and Their Behavior, Online Marketing customer expectations, customer satisfaction, online shopping, resources, tips

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There are several articles in this special report from FierceContentManagement Custom Publishing.…

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Month: <span>March 2012</span>