In recent years, more firms have been using podcasts. For an example, click here. This will continue. Today, podcasts soaring – part one. Tomorrow, podcasts soaring – part two.…
Transforming Marketing Departments
Last week, we studied the role of marketers as strategic influencers: “Marketing’s strategic input is essential for firms looking to succeed in the continually transforming business environment.” With that …
Read moreAvoid Undermining Your Own Career
Evans on Marketing Careers, Good and Bad Examples of Marketing career mistakes, Carter Cast, podcast, tips, Walmart.com 1
As we have noted before, in pursuing our career, we must be smart!! For example. Avoid Making Resume Mistakes. Where Do See YOUR Future Career Path. Success Switching …
Read moreU.S. B2B Digital Advertising Spending Trends
Evans on Marketing Business-to-Business, Marketing Communications, Social and Digital Media, Trends B to B, B2B, digital advvertising, eMarketer, opportunity, planning, podcast, trends 1
As we have reported before, digital ad spending is on a roll. In the U.S. and worldwide. And this will continue well into the future. With this in …
Read moreBye 2017, Hello 2018: Live Life Every Day
With the end of 2017, let’s say: Bye 2017, Hello 2018: Live Life Every Day. As I noted last year, this represents a meaningful post for me. And a …
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