SXSW 2016: A Major Marketing Event

Evans on Marketing Business Analytics and Marketing Information, Distribution, Learning How to Blog, Design Web Sites, and Innovate with Mobile Media, Marketing Communications, Online Marketing, Product Management, Social and Digital Media, Sports and Entertainment Marketing, Technology and Marketing, Trends , , , , , , , , , , 11

Some large festivals have turned into major marketing events. One very popular annual event is operated by SXSW, which describes itself as follows:

“The South by Southwest® (SXSW®) Conferences …

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Lessons from SXSW Interactive

Evans on Marketing Consumers and Their Behavior, Product Management, Social and Digital Media, Sports and Entertainment Marketing, Technology and Marketing , , , , , , , 8

As noted at its Web site: “The South by Southwest® (SXSW®) Conferences & Festivals offer the unique convergence of original music, independent films, and emerging technologies. Fostering creative and …

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