Does YOUR Brand Creep Out Customers

Evans on Marketing Consumers and Their Behavior, Good and Bad Examples of Marketing, Marketing Communications, Privacy, Identity Theft, and Ethical Issues , , , , , 2

Does YOUR brand creep out customers ? Obviously, that is not a good business practice. Due to the questionable practices of some firms, we’ve at looked at various related topics. …

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Online Censorship Around the World

Evans on Marketing Business Analytics and Marketing Information, Consumers and Their Behavior, Global Marketing, Marketing Communications, Privacy, Identity Theft, and Ethical Issues, Social and Digital Media , , , , ,

In our previous two posts (1, 2), we covered various issues related online security for both individuals and companies. Today, we look at online censorship around the …

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Consistency Makes Good Customer Experiences Better

Evans on Marketing Business Analytics and Marketing Information, Consumers and Their Behavior, Distribution, Marketing Communications, Trends , , , , , 3

Consistency makes good customer experiences better for all parties. Thus, we must ask. Are firms doing well with customer service (the customer experience). Or is it just hype? Some firms …

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