Pricing and Ethical Practices

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Yesterday, we reviewed brand trust. Now, we examine pricing and ethical practices. In acquiring brand trust, following ethical practices becomes crucial. Consider our article from last month on the…

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2021 Marketing Superstars of Sustainability

Evans on Marketing Consumers and Their Behavior, Distribution, Global Marketing, Good and Bad Examples of Marketing, Marketing Communications, Privacy, Identity Theft, and Ethical Issues, Product Management, Social and Digital Media, Sports and Entertainment Marketing , , , , , , , ,

 
As previously noted, we have covered numerous aspects of sustainability in various posts. Today, we conclude our two-part series on sustainability circa 2021. Yesterday, we examined seventeen sustainable development …

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Seventeen Sustainable Development Goals

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Due to its vital importance, we have covered aspects of  sustainability in various posts. Now, we offer a two-part series on sustainability circa 2021. Here, we examine seventeen sustainable …

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The Ethics of Pricing by Hospitals

Evans on Marketing Business Analytics and Marketing Information, Business-to-Business, Distribution, Good and Bad Examples of Marketing, Health, Marketing Communications, Pricing, Privacy, Identity Theft, and Ethical Issues, Social and Digital Media, Technology and Marketing , , , , , , ,

 
There is more scrutiny on health-care pricing than ever before. With lots of questionable practices in the marketplace. One aspect of this issue involves the ethics of pricing by …

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Facial Recognition Becoming More Problematic

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About a year-and-a-half ago, we looked at how Americans have mixed feelings about facial recognition. At that time, this software was emerging. In 2021, we see much more widespread …

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