How and Why We Are Tracked Online

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Over the years, we have written about privacy issues roughly 400 times. As we continue noting, things keep getting worse. Not better. Thus, we look at how and why …

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Should the Tokyo Olympics Go On?

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With just days until the opening ceremonies, controversy still remains. From a social responsibility perspective, should the Tokyo Olympics go on?

 

A Controversial Question: Should the Tokyo Olympics

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Why Consumers Cancel Companies

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As we know, customer satisfaction/dissatisfaction plays a huge role in repeat purchase behavior. But a central question continues to be why consumers cancel companies,

 

Interesting Top Reason Why

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New FCC Rules in the Fight Against Robocalls

Evans on Marketing Business Analytics and Marketing Information, Consumers and Their Behavior, Distribution, Good and Bad Examples of Marketing, Marketing Communications, Privacy, Identity Theft, and Ethical Issues, Technology and Marketing , , , , , , ,

Since we last wrote about robocalls two years ago, the situation has only gotten worse. Both legitimate marketers and consumers are fed up. And they want more action to …

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Pizza Vending Machines in Rome?

Evans on Marketing Consumers and Their Behavior, Distribution, Global Marketing, Marketing Communications, Product Management, Social and Digital Media, Technology and Marketing , , , , , , , , ,

 
Seems like we marketers will try almost anything. But, pizza vending machines in Rome? That seems iffy for two reasons. In general, we are skeptical that people will want …

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