Income/wealth is distributed quite unevenly in the United States and around the world. And high poverty rates exist globally. But today, we look at the upper end of the income …
Read moreWrite YOUR Own Unique Personal Brand Story
Evans on Marketing Careers, Marketing Communications, Social and Digital Media brand stories, infographic, personal branding, self branding, tips 1
Customers Like Caring Brands
As we have noted before, customers appreciate purpose-driven brands. And brands that do the right thing. At the same time, people may dislike brands that “creep them …
Read moreFree Advertising Tools for Small Businesses
In this post, we cite free advertising tools for small businesses. By using these tools, a firm can hold down its costs. And it can advertise more effectively.
Because we …
Read moreWould YOU Willingly Share Data with Third Parties?
As we have discussed several times, people are becoming more reluctant to share their personal data. And the recent and ongoing criticisms of Facebook illustrate this. Thus, where do you …
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