What Is Marketing Today?

Evans on Marketing Business Analytics and Marketing Information, Business-to-Business, Consumers and Their Behavior, Global Marketing, Marketing Communications, Online Marketing, Product Management, Social and Digital Media, Technology and Marketing, Trends , , , , , ,

How do YOU describe “marketing” today? Valuable insights from McKinsey.

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Properly Projecting YOUR Self-Brand

Evans on Marketing Business Analytics and Marketing Information, Careers, Marketing Communications, Trends , , , , , ,

  As we mentioned last Thursday, today begins a series of NEW career-related posts for a post-COVID-19 workplace. Importantly, the first activity you should embark on is properly projecting YOUR self-brand. Then, every other career-related activity you undertake should flow from this one. Due to its importance, we divide this topic into two parts. Today, […]

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