Think Before Tweeting!
Evans on Marketing Social and Digital Media, Sports and Entertainment Marketing, Trends bad behavior, customer expectations, social media, trends, Twitter
With the advent of social media and the rise in consumer expectations, companies need to do more to make things right.
According to customer satisfaction gurus Don Peppers and Martha …
Read moreOn May 18, I wrote: “How can a company with SALES of $3.7 billion in 2011 and projected annual sales of less than $20 billion as of 2016 be valued …
Read moreIt is imperative for companies to find ways to get people to be less frugal in their shopping behavior. As reported in Promo: “A broad trend that can’t be …
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