Who Is Today’s Asia Pacific Consumer?

The Asia Pacific regions of the world account for about 60 percent of the global population (compared to less than 5 percent for the United States). However, Asia Pacific countries differ greatly in their population size, demographics, economic emphasis, and more. First, click the image to see a larger, interactive map of the world from […]

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A Nielsen Video on the Asia Pacific Consumer

Here’s an easy way to learn more about consumers in the most populous regions of the world: “Who is the Asia Pacific Consumer?”, a video from Nielsen Research.    

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